As a designer I embrace critique and feedback

Sabrina Ines Orban
3 min readAug 28, 2018

We all know that humans, by nature, have a deep need of feeling important and liked. This is a good reason why we don’t react very well to critical feedback.

It’s not a secret, that whenever we receive feedback that is below our expectations, we become defensive and attack back or close ourselves.

This kind of behaviour will most likely harm any part of our life, but when you are working as a designer this is a deal killer.

In this post I want to show you how critical feedback can get you from some mediocre work which you are happy with, in the beginning, to some good/awesome/better work which you will love in the end.

To give you some background, I’ve been a developer for the past 5 years and I recently started working as a designer. I also paint in my free time but until last night I’ve never done an illustration or a business card.

“It’s time to raise brand awareness”- I thought.

Starting from the idea that I want to show both my design and painting skills in the business card, I started writing phrases on a note:

ux/ui designer

painter

painting as a hobby

design and painting as a hobby

design during the day, painting at night

until I got to “Designer by day, painter by night”.

And then it hit me! One side of the business card should be a day illustration where I present my design skills and design related social links and the other side a night illustration where I present my artistic skills and my art social links.

This is what I came up with, as a starting point:

Business card-v1

The first round of feedback, from my UX mentor, Ileana went like this:

“The sun is not round and there is not much difference between day and night”

Business card-v2

After the next round of feedback I got :

“You won’t know on which side someone would view you business card so how about making them both look as the front side? Also, why not differentiate more the day from the night? How about expressing everything from a design and art point of view?”

Good points!

Business card-v3

Now for the “last” round of feedback:

“Why not make your title look more interesting and point the fact that you have technical feedback?”

Tadaaaam! I really liked the feedback and the improvements that came with it. I decided this will be my final version, until other feedback comes.

Business card-v4

I’ll let you draw the conclusions of why being open to any kind of feedback can only benefit you and your business.

Before and after

Update: The end result:

Printed Business cards

Please, feel free to leave me any kind of feedback! Don’t forget to clap if you enjoyed reading this!

Cheers!

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